A collection as creative
as she is:

feminine and sensual

It’s no secret: I love to have fun with makeup, shake up product ranges, fill up mood boards, and decode colours. That’s what we did with black|Up so we could design the ideal array of products for tan to dark skin tones!

Shy'm

Backstage

Discover the looks from the collection

Eyeshadow and Blush Palette

Liquid Eyeshadow

Magnetic Lashes

Demi Matte Liquid Lipstick